THE NEW VANGUARD

Serial Number 99606523
630

Registration Progress

Application Filed
Jan 21, 2026
Under Examination
Approved for Publication
Published for Opposition
Registered

Trademark Image

THE NEW VANGUARD

Basic Information

Serial Number
99606523
Filing Date
January 21, 2026
Drawing Code
5

Status Summary

Current Status
Active
Status Code
630
Status Date
Jan 21, 2026
Application
Pending
Classes
035 041

Rights Holder

New Vanguard LLC

16
Address
1010 W 35th St
Suite 670
Chicago, IL 60609

Ownership History

New Vanguard LLC

Original Applicant
16
Chicago, IL

Legal Representation

Attorney
Eddie Sanders

Application History

2 events
Date Code Type Description Documents
Jan 21, 2026 MAFR O APPLICATION FILING RECEIPT MAILED Loading...
Jan 21, 2026 NWAP I NEW APPLICATION ENTERED Loading...

Detailed Classifications

Class 035
Marketing research; Marketing consulting; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; Advertising services, namely, promoting and marketing the goods and services of others in the field of entertainment via print and electronic media
First Use Anywhere: Jan 1, 2021
First Use in Commerce: Jan 1, 2021
Class 041
Organizing cultural and arts events; Entertainment services in the nature of production of live events for parties and special events for social entertainment purposes; Film and video film production; Organization of events for cultural purposes; Organizing events in the field of art for cultural or educational purposes
First Use Anywhere: Jan 1, 2021
First Use in Commerce: Jan 1, 2021

Additional Information

Design Mark
The mark consists of the words “The Vanguard” in stylized lettering. The word “The” appears in a thin sans-serif font above the word “Vanguard.” The word “New” appears between “The” and “Vanguard” in a handwritten-style script and is crossed out with a horizontal strikethrough line. The word “Vanguard” appears in a bold serif typeface, with the letters “a” and “u” rendered in a pixelated or digital-style font. To the upper right of the word “Vanguard” appears a small pixelated circular symbol containing a stylized face. The mark is presented in black on a white background.
Color Claim
Color is not claimed as a feature of the mark.

Classification

International Classes
035 041