The mark consists of stylized Korean characters organized into three distinct sections. On the left side of the design, three larger characters transliterating to "Jijangsu" are aligned horizontally. Above a central graphic element, there are four smaller characters that transliterate to "Haepung Balhyo." In the lower right section, there is one character that transliterates to "Sang," embedded within a circle whose outline is unclear. A graphic design featuring abstract, flowing lines, reminiscent of waves and wind, separates the smaller characters from the circle.

Color is not claimed as a feature of the mark.

The Korean characters in this mark transliterate to Jijangsu, Haepung Balhyo, Saeng and this means Earth-filtered water, sea wind fermentation, life/raw in English.