PLAY THE LONG GAME

Serial Number 98631386
688

Registration Progress

Application Filed
Jul 3, 2024
Under Examination
Mar 18, 2025
Approved for Publication
Jan 21, 2025
Published for Opposition
Jan 21, 2025
Registered

Attorney Assistance

NOA E-Mailed - SOU Required
Due: Sep 18, 2025 59 days

Trademark Image

PLAY THE LONG GAME

Basic Information

Serial Number
98631386
Filing Date
July 3, 2024
Published for Opposition
January 21, 2025
Drawing Code
4

Status Summary

Current Status
Active
Status Code
688
Status Date
Mar 18, 2025
Application
Pending
Classes
005 032

Rights Holder

People Brand Company LLC

16
Address
3745 21st Street
San Francisco, CA 94110

Ownership History

People Brand Company LLC

Original Applicant
16
San Francisco, CA

People Brand Company LLC

Owner at Publication
16
San Francisco, CA

Legal Representation

Attorney
Marc S. Reiner

USPTO Deadlines

Next Deadline
59 days remaining
NOA E-Mailed - SOU Required
Due Date
September 18, 2025
Extension Available
Until March 18, 2026

Application History

8 events
Date Code Type Description Documents
Mar 18, 2025 NOAM E NOA E-MAILED - SOU REQUIRED FROM APPLICANT Loading...
Jan 21, 2025 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Loading...
Jan 21, 2025 PUBO A PUBLISHED FOR OPPOSITION Loading...
Jan 15, 2025 NONP E NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Loading...
Dec 28, 2024 CNSA P APPROVED FOR PUB - PRINCIPAL REGISTER Loading...
Dec 28, 2024 DOCK D ASSIGNED TO EXAMINER Loading...
Jul 3, 2024 NWOS I NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Loading...
Jul 3, 2024 NWAP I NEW APPLICATION ENTERED Loading...

Detailed Classifications

Class 005
Dietary supplement drink mixes; Nutritional supplement in the nature of a nutrient-dense, protein-based drink mix; Powdered nutritional supplement drink mix; Powdered nutritional supplement drink mix and concentrate
Class 032
Bottled water; Flavored water; Flavored enhanced water; Mineral water; Non-alcoholic water-based beverages; Water beverages; Drinking water with vitamins; Flavored bottled water

Classification

International Classes
005 032