TRU TO YOU

Serial Number 98231415
688

Registration Progress

Application Filed
Oct 19, 2023
Under Examination
May 6, 2025
Approved for Publication
Mar 11, 2025
Published for Opposition
Mar 11, 2025
Registered

Attorney Assistance

NOA E-Mailed - SOU Required
Due: Nov 06, 2025 117 days

Trademark Image

TRU TO YOU

Basic Information

Serial Number
98231415
Deadline
November 6, 2025
Description
Statement of Use or 1st Extension Due
Filing Date
October 19, 2023
Published for Opposition
March 11, 2025
Drawing Code
3

Status Summary

Current Status
Active
Status Code
688
Status Date
May 6, 2025
Application
Pending
Classes
035 041 042

Rights Holder

TruChoice Financial Group, LLC

16
Address
400 Highway 169 South, Suite 200
Minneapolis, MN 55426

Ownership History

TruChoice Financial Group, LLC

Original Applicant
16
Minneapolis, MN

TruChoice Financial Group, LLC

Owner at Publication
16
Minneapolis, MN

Legal Representation

Attorney
Michael D. Fishman

USPTO Deadlines

Next Deadline
117 days remaining
NOA E-Mailed - SOU Required
Due Date
November 06, 2025
Extension Available
Until May 06, 2026

Application History

24 events
Date Code Type Description
May 6, 2025 NOAM E NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Mar 11, 2025 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Mar 11, 2025 PUBO A PUBLISHED FOR OPPOSITION
Mar 5, 2025 NONP E NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Feb 12, 2025 CNSA P APPROVED FOR PUB - PRINCIPAL REGISTER
Feb 12, 2025 ERFR I TEAS REQUEST FOR RECONSIDERATION RECEIVED
Feb 12, 2025 TEME I TEAS/EMAIL CORRESPONDENCE ENTERED
Feb 12, 2025 CRFA I CORRESPONDENCE RECEIVED IN LAW OFFICE
Nov 12, 2024 GNFN O NOTIFICATION OF FINAL REFUSAL EMAILED
Nov 12, 2024 GNFR O FINAL REFUSAL E-MAILED
Nov 12, 2024 CNFR R FINAL REFUSAL WRITTEN
Oct 7, 2024 TEME I TEAS/EMAIL CORRESPONDENCE ENTERED
Oct 7, 2024 TROA I TEAS RESPONSE TO OFFICE ACTION RECEIVED
Oct 7, 2024 CRFA I CORRESPONDENCE RECEIVED IN LAW OFFICE
Sep 25, 2024 ASCK I ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Sep 9, 2024 XELR I APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Sep 9, 2024 XELG O APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Jun 7, 2024 CNRT R NON-FINAL ACTION WRITTEN
Jun 7, 2024 GNRT F NON-FINAL ACTION E-MAILED
Jun 7, 2024 GNRN O NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jun 4, 2024 DOCK D ASSIGNED TO EXAMINER
Oct 28, 2023 MDSM E NOTICE OF DESIGN SEARCH CODE E-MAILED
Oct 27, 2023 NWOS I NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 23, 2023 NWAP I NEW APPLICATION ENTERED

Detailed Classifications

Class 035
Advertising, marketing, and promotion services; providing sales leads and referrals in the fields of insurance and annuities; Brand development services for corporate and individual clients; Providing sales, marketing, and business management consulting and strategy information and marketing materials in the field of finance, insurance, and annuities
Class 041
Educational services, namely, providing online, non-downloadable webinars, articles, newsletters, white papers, vlogs, and videos in the field of insurance and annuities; Education services, namely, workshops, seminars, conferences, coaching, training, and classes in the field of insurance and annuities, and printable materials distributed therewith
Class 042
Providing an online, non-downloadable computer platform for managing, operating, marketing, and developing insurance agency business; Providing an online, non-downloadable computer platform for managing, operating, marketing, and developing insurance agency business featuring tools and resources in the nature of business and compliance forms, annuity and life insurance product information, electronic annuity and life insurance application processing and tracking, electronic contracting, commission tracking, customizable website templates, and marketing materials; Providing customized online non-downloadable computer platforms for use in the field of finance, insurance, and annuities, for business management, operation, marketing, and development; Software as a Service (SAAS) services, namely, software for managing, operating, marketing, and developing insurance agency business

Additional Information

Design Mark
The mark consists of the stylized wording TRU TO YOU to the right of a vertical line to the right of the design of an arc surrounding a check mark with a dot above.
Color Claim
Color is not claimed as a feature of the mark.
Pseudo Mark
TRUE TO YOU

Classification

International Classes
035 041 042