BUILT FOR WHAT MATTERS

Serial Number 97398377
Registration 6957571
700

Registration Progress

Application Filed
May 6, 2022
Under Examination
Approved for Publication
Nov 1, 2022
Published for Opposition
Nov 1, 2022
Registered
Jan 17, 2023

Trademark Image

BUILT FOR WHAT MATTERS

Basic Information

Serial Number
97398377
Registration Number
6957571
Filing Date
May 6, 2022
Registration Date
January 17, 2023
Published for Opposition
November 1, 2022
Drawing Code
4

Status Summary

Current Status
Active
Status Code
700
Status Date
Jan 17, 2023
Registration
Registered
Classes
035 042

Rights Holder

THE TRADE DESK, INC.

03
Address
42 N. CHESTNUT STREET
VENTURA, CA 93001

Ownership History

The Trade Desk, Inc.

Original Applicant
03
Ventura, CA

The Trade Desk, Inc.

Owner at Publication
03
Ventura, CA

The Trade Desk, Inc.

Original Registrant
03
Ventura, CA

THE TRADE DESK, INC.

New Owner After Registration #1
03
VENTURA, CA

Legal Representation

Attorney
Mark A. Jansen

USPTO Deadlines

Next Deadline
1123 days remaining
Section 8 Declaration Due (Principal Register) (Based on registration date 20230117)
Due Date
January 17, 2029
Grace Period Ends
July 17, 2029
Additional deadlines exist. Contact your attorney for complete deadline information.

Application History

17 events
Date Code Type Description Documents
Jan 22, 2025 ASCK I ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Loading...
Nov 27, 2024 ASGN I AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Loading...
Jan 17, 2023 NRCC E NOTICE OF REGISTRATION CONFIRMATION EMAILED Loading...
Jan 17, 2023 R.PR A REGISTERED-PRINCIPAL REGISTER Loading...
Nov 1, 2022 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Loading...
Nov 1, 2022 PUBO A PUBLISHED FOR OPPOSITION Loading...
Oct 12, 2022 NONP E NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Loading...
Sep 27, 2022 CNSA O APPROVED FOR PUB - PRINCIPAL REGISTER Loading...
Sep 27, 2022 TEME I TEAS/EMAIL CORRESPONDENCE ENTERED Loading...
Sep 26, 2022 CRFA I CORRESPONDENCE RECEIVED IN LAW OFFICE Loading...
Sep 26, 2022 TROA I TEAS RESPONSE TO OFFICE ACTION RECEIVED Loading...
Sep 23, 2022 GNRN O NOTIFICATION OF NON-FINAL ACTION E-MAILED Loading...
Sep 23, 2022 GNRT F NON-FINAL ACTION E-MAILED Loading...
Sep 23, 2022 CNRT R NON-FINAL ACTION WRITTEN Loading...
Sep 22, 2022 DOCK D ASSIGNED TO EXAMINER Loading...
May 10, 2022 NWOS I NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Loading...
May 10, 2022 NWAP I NEW APPLICATION ENTERED Loading...

Detailed Classifications

Class 035
Marketing services; advertising services, namely, placement and dissemination of advertising for others via an on-line communications network; business marketing, promotions, and advertising consulting services; advertising consultation in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; management and compilation of computerized databases, namely, creating and managing customer lists and customer data in a computer database for others; conducting market research and consumer research; consumer purchase and behavior research services; advertising research services; advertising and advertisement services; advertising by transmission of online publicity for third parties through electronic communications networks; advertising via electronic media and specifically the internet; dissemination of advertising for others via the internet; mediation of advertising; media research services, namely, providing an online computer database in the field of consumer audience viewership of advertising, advertising sales effectiveness, and selection of media to optimize sales results for business purposes
First Use Anywhere: 20220100
First Use in Commerce: 20220100
Class 042
Providing online non-downloadable software for tracking, managing, and optimizing advertising and promotional campaigns, and calculating return on investment in connection with the same; providing online non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; providing online non-downloadable software for managing, collecting, monitoring and analyzing blog and website traffic, user preferences and links in real time; design and development services for others of software for managing, collecting, monitoring and analyzing blog and website traffic, user preferences and links; software-as-a-service (SaaS) services featuring software for digital media measurement, website audience analysis and advertising; software-as-a-service (SaaS) in the field of web analytics to host software that collects, manages, integrates, analyzes, monitors, and tracks the performance of websites through web user behavior
First Use Anywhere: 20220100
First Use in Commerce: 20220100

Classification

International Classes
035 042