IT'S THE FLAVOR. SMART SET

Serial Number 90808846
734

Registration Progress

Application Filed
Jul 2, 2021
Under Examination
Jun 21, 2022
Approved for Publication
Apr 26, 2022
Published for Opposition
Apr 26, 2022
Registered

Basic Information

Serial Number
90808846
Filing Date
July 2, 2021
Published for Opposition
April 26, 2022
Drawing Code
3

Status Summary

Current Status
Active
Status Code
734
Status Date
Apr 9, 2025
Application
Pending
Classes
030

Rights Holder

MOUNTANOS BROTHERS COFFEE CO.

03
Address
1331 Commerce Street
Petaluma, CA 94954

Ownership History

MOUNTANOS BROTHERS COFFEE CO.

Original Applicant
03
Petaluma, CA

MOUNTANOS BROTHERS COFFEE CO.

Original Applicant
03
Petaluma, CA

MOUNTANOS BROTHERS COFFEE CO.

Owner at Publication
03
Petaluma, CA

MOUNTANOS BROTHERS COFFEE CO.

Owner at Publication
03
Petaluma, CA

Legal Representation

Attorney
Anthony J. Malutta

Application History

50 events
Date Code Type Description
Jun 23, 2025 EISU I TEAS STATEMENT OF USE RECEIVED
Jun 23, 2025 EISU I TEAS STATEMENT OF USE RECEIVED
Apr 9, 2025 EX5G S SOU EXTENSION 5 GRANTED
Apr 9, 2025 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Apr 9, 2025 EX5G S SOU EXTENSION 5 GRANTED
Apr 9, 2025 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Apr 7, 2025 AITU A CASE ASSIGNED TO INTENT TO USE PARALEGAL
Apr 7, 2025 AITU A CASE ASSIGNED TO INTENT TO USE PARALEGAL
Dec 20, 2024 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 20, 2024 EXT5 S SOU EXTENSION 5 FILED
Dec 20, 2024 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 20, 2024 EXT5 S SOU EXTENSION 5 FILED
Jun 21, 2024 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 21, 2024 EXT4 S SOU EXTENSION 4 FILED
Jun 21, 2024 EX4G S SOU EXTENSION 4 GRANTED
Jun 21, 2024 EEXT I SOU TEAS EXTENSION RECEIVED
Jun 21, 2024 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 21, 2024 EXT4 S SOU EXTENSION 4 FILED
Jun 21, 2024 EX4G S SOU EXTENSION 4 GRANTED
Jun 21, 2024 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 23, 2023 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 23, 2023 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 21, 2023 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 21, 2023 EX3G S SOU EXTENSION 3 GRANTED
Dec 21, 2023 EXT3 S SOU EXTENSION 3 FILED
Dec 21, 2023 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 21, 2023 EX3G S SOU EXTENSION 3 GRANTED
Dec 21, 2023 EXT3 S SOU EXTENSION 3 FILED
Jun 23, 2023 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 23, 2023 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 21, 2023 EX2G S SOU EXTENSION 2 GRANTED
Jun 21, 2023 EXT2 S SOU EXTENSION 2 FILED
Jun 21, 2023 EEXT I SOU TEAS EXTENSION RECEIVED
Jun 21, 2023 EX2G S SOU EXTENSION 2 GRANTED
Jun 21, 2023 EXT2 S SOU EXTENSION 2 FILED
Jun 21, 2023 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 9, 2022 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 9, 2022 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 7, 2022 EX1G S SOU EXTENSION 1 GRANTED
Dec 7, 2022 EXT1 S SOU EXTENSION 1 FILED
Dec 7, 2022 EEXT I SOU TEAS EXTENSION RECEIVED
Dec 7, 2022 EX1G S SOU EXTENSION 1 GRANTED
Dec 7, 2022 EXT1 S SOU EXTENSION 1 FILED
Dec 7, 2022 EEXT I SOU TEAS EXTENSION RECEIVED
Jun 21, 2022 NOAM E NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jun 21, 2022 NOAM E NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Apr 26, 2022 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 26, 2022 PUBO A PUBLISHED FOR OPPOSITION
Apr 26, 2022 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 26, 2022 PUBO A PUBLISHED FOR OPPOSITION

Detailed Classifications

Class 030
Coffee

Additional Information

Design Mark
The mark consists of an image of a woman sitting at a table drinking coffee, with flowers on the table, within a circle design. The words "IT'S THE FLAVOR." are shown with the words "IT'S THE" to the left of the design, and the word "FLAVOR." to the right of the design. The words "SMART SET" are shown beneath the design.
Design Mark
The mark consists of an image of a woman sitting at a table drinking coffee, with flowers on the table, within a circle design. The words "IT'S THE FLAVOR." are shown with the words "IT'S THE" to the left of the design, and the word "FLAVOR." to the right of the design. The words "SMART SET" are shown beneath the design.
Pseudo Mark
IT IS THE FLAVOR. SMART SET
Pseudo Mark
IT IS THE FLAVOR. SMART SET

Classification

International Classes
030