LAKE

Business and consumer information services, namely, providing business and consumer information in the nature of informational lists and directories relating to businesses and consumers; business and consumer information management concerning informational lists and directories relating to businesses and consumers; direct marketing advertising for others; business information management; preparation and realization of media and advertising plans and concepts; modeling services for advertising or sales promotion; direct marketing services; customer relationship management; media planning, namely, advising the client on the correct times and stations to advertise based on media analysis of the market for that media; providing consulting services in the field of facilitating the planning, buying, and selling of media; media buying advice, namely, advising the client how much media time, and at what times the client should be purchasing advertising; direct mail advertising services; direct marketing consulting services; advertising, promotion and marketing services in the nature of e-mail blast campaigns for others; providing business intelligence services; business information services, namely, gathering and reporting information regarding e-mail addresses of others that are made available to other companies for commercial purposes; providing demand creation and lead generation activities and services; market research and market intelligence services; banner advertising; business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; collection and analysis of quality metric data for direct and business marketers for business purposes; outsourcing services in the nature of arranging service contracts for others in the field of marketing services; market intelligence services; analyzing and compiling business data for business marketing; analyzing and compiling business data; search engine optimization for sales promotion; modelling for advertising or sales promotion; competitive intelligence services; business services, namely, preparation of printed materials for mailing for others; promoting and marketing the goods and services of others by distributing advertising material, coupons and discount offers via text messages; marketing services in the nature of promotion of third-party goods and services by social media influencers; marketing consulting, namely, e-commerce strategy and advertising specializing in vendors and sellers; business consultation services to assist non-profit organizations in planning, managing, and conducting fundraising activities via a global computer network

Brokerage of informational lists and directories relating to businesses and consumers; brokerage services in the field of business and consumer data analysis; mailing list brokerage services; charitable fundraising services by means of providing donor databases to nonprofit organizations and fundraisers; charitable fundraising services; philanthropy consultation relating to charitable fundraising