SOBA

The mark consists of a man with beige skin, wearing a black hat, a purple yukata with light brown and yellow dots and white waistband, holding a black and light brown square plate with gray noodles in his left hand and a black wand with two yellow circles in his right hand, while eating noodles. Above the man is a square with a black outline divided into two rectangles, with the left rectangle containing four Chinese characters laid out in two columns and the right rectangle containing four Chinese characters in smaller font. Above the square is the word "SOBA." The background is filled with design of flowing noodles and wave patterns in green lines. On the bottom right-hand corner of the drawing are red Chinese characters inside a red outlined box and below that Chinese characters in black font.

The color(s) red, white, purple, dark purple, black, gray, brown, yellow, beige, light brown and green is/are claimed as a feature of the mark.

The non-Latin characters in the mark transliterate to DOSUKOI, YAMAGATA SOBA, OGAWA SEIMEN and IRASUTO WA IMEJI DESU and this means "dosukoi", "yamagata soba", "Ogawa noodle factory" and "the image is for illustration purposes" in English.