DIRECTCONNECT

Serial Number 87633073
Registration 5816535
702

Registration Progress

Application Filed
Oct 4, 2017
Under Examination
Approved for Publication
May 14, 2019
Published for Opposition
May 14, 2019
Registered
Jul 30, 2019

Attorney Assistance

Section 8 Declaration Due (Principal Register) (Based on registration date 20190730) (Grace Period Filing)
Due: Jan 30, 2026 Grace Period - 2 days
Original deadline was Jul 30, 2025 (overdue)

Trademark Image

DIRECTCONNECT

Basic Information

Serial Number
87633073
Registration Number
5816535
Filing Date
October 4, 2017
Registration Date
July 30, 2019
Published for Opposition
May 14, 2019
Drawing Code
4

Status Summary

Current Status
Active
Status Code
702
Status Date
Nov 15, 2025
Registration
Registered
Classes
042

Rights Holder

MAGNITE, INC.

03
Address
1250 Broadway, 9th Floor
New York, NY 10001

Ownership History

ServeMotion, Inc.

Original Applicant
03
New York, NY

ServeMotion, Inc.

Owner at Publication
03
New York, NY

ServeMotion, Inc.

Original Registrant
03
New York, NY

SPRINGSERVE, INC.

New Owner After Registration #1
03
New York, NY

MAGNITE, INC.

New Owner After Registration #2
03
New York, NY

Legal Representation

Attorney
John Paul Oleksiuk

USPTO Deadlines

Next Deadline
In Grace Period
Section 8 Declaration Due (Principal Register) (Based on registration date 20190730)
Due Date
July 30, 2025
Grace Period Ends
January 30, 2026
Additional deadlines exist. Contact your attorney for complete deadline information.

Application History

42 events
Date Code Type Description Documents
Nov 15, 2025 NA85 E NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED Loading...
Nov 15, 2025 C15A O REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. Loading...
Nov 15, 2025 APRE A CASE ASSIGNED TO POST REGISTRATION PARALEGAL Loading...
Jul 29, 2025 E815 I TEAS SECTION 8 & 15 RECEIVED Loading...
Oct 8, 2024 EWAF I TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS Loading...
Oct 8, 2024 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
Oct 8, 2024 ARAA I ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Loading...
Oct 8, 2024 REAP I TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Loading...
Oct 8, 2024 CHAN I APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED Loading...
Oct 8, 2024 COAR I TEAS CHANGE OF OWNER ADDRESS RECEIVED Loading...
Jul 30, 2024 REM1 E COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED Loading...
Oct 11, 2023 ASGN I AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Loading...
Sep 29, 2022 CHAN I APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED Loading...
Sep 29, 2022 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
Sep 29, 2022 ARAA I ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Loading...
Sep 29, 2022 REAP I TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Loading...
Sep 29, 2022 COAR I TEAS CHANGE OF OWNER ADDRESS RECEIVED Loading...
Apr 13, 2022 ASGN I AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Loading...
Feb 12, 2022 COC. O CORRECTION UNDER SECTION 7 - PROCESSED Loading...
Feb 12, 2022 APRE A CASE ASSIGNED TO POST REGISTRATION PARALEGAL Loading...
Oct 18, 2021 ES7R I TEAS SECTION 7 REQUEST RECEIVED Loading...
Jul 30, 2019 R.PR A REGISTERED-PRINCIPAL REGISTER Loading...
May 14, 2019 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Loading...
May 14, 2019 PUBO A PUBLISHED FOR OPPOSITION Loading...
Apr 24, 2019 NONP E NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Loading...
Apr 8, 2019 CNSA O APPROVED FOR PUB - PRINCIPAL REGISTER Loading...
Apr 3, 2019 RCSC S REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED Loading...
Mar 2, 2019 RCCK S SUSPENSION CHECKED - TO ATTORNEY FOR ACTION Loading...
Feb 28, 2019 ALIE A ASSIGNED TO LIE Loading...
Aug 10, 2018 GNS3 O NOTIFICATION OF LETTER OF SUSPENSION E-MAILED Loading...
Aug 10, 2018 GNSL S LETTER OF SUSPENSION E-MAILED Loading...
Aug 10, 2018 CNSL R SUSPENSION LETTER WRITTEN Loading...
Aug 9, 2018 DOCK D ASSIGNED TO EXAMINER Loading...
Jul 12, 2018 TEME I TEAS/EMAIL CORRESPONDENCE ENTERED Loading...
Jul 11, 2018 CRFA I CORRESPONDENCE RECEIVED IN LAW OFFICE Loading...
Jul 11, 2018 TROA I TEAS RESPONSE TO OFFICE ACTION RECEIVED Loading...
Jan 12, 2018 GNRN O NOTIFICATION OF NON-FINAL ACTION E-MAILED Loading...
Jan 12, 2018 GNRT F NON-FINAL ACTION E-MAILED Loading...
Jan 12, 2018 CNRT R NON-FINAL ACTION WRITTEN Loading...
Jan 10, 2018 DOCK D ASSIGNED TO EXAMINER Loading...
Oct 11, 2017 NWOS I NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Loading...
Oct 7, 2017 NWAP I NEW APPLICATION ENTERED Loading...

Detailed Classifications

Class 042
Application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software, and web sites, of others in the fields of advertising and marketing; Software as a service (SAAS) services featuring software for storing advertisements and delivering advertisements to websites
First Use Anywhere: 20151200
First Use in Commerce: 20151200

Additional Information

Other
In the statement, line 1 should be deleted, and ServeMotion, Inc. (Delaware Corporation) should be inserted.
Pseudo Mark
DIRECT CONNECT

Classification

International Classes
042