THE NEVER LIST

Serial Number 87241059
Registration 5710220
702

Registration Progress

Application Filed
Nov 17, 2016
Under Examination
Aug 15, 2017
Approved for Publication
Jun 20, 2017
Published for Opposition
Jun 20, 2017
Registered
Mar 26, 2019

Trademark Image

THE NEVER LIST

Basic Information

Serial Number
87241059
Registration Number
5710220
Filing Date
November 17, 2016
Registration Date
March 26, 2019
Published for Opposition
June 20, 2017
Drawing Code
4

Status Summary

Current Status
Active
Status Code
702
Status Date
Dec 15, 2025
Registration
Registered
Classes
044

Rights Holder

G2G VENTURES, PBC

58
Address
1745 BERKELEY STUDIO 2
SANTA MONICA, CA 90404

Ownership History

COUNTER BRANDS, LLC

Original Applicant
16
Santa Monica, CA

COUNTER BRANDS, LLC

Owner at Publication
16
Santa Monica, CA

COUNTER BRANDS, LLC

Original Registrant
16
Santa Monica, CA

G2G NEWCO, INC.

New Owner After Registration #1
03
SANTA MONICA, CA

G2G VENTURES, PBC

New Owner After Registration #2
58
SANTA MONICA, CA

Legal Representation

Attorney
PERRY J. VISCOUNTY

USPTO Deadlines

Next Deadline
1180 days remaining
Section 8 & 9 Renewal Due (Principal Register) (Based on registration date 20190326)
Due Date
March 26, 2029
Grace Period Ends
September 26, 2029

Application History

45 events
Date Code Type Description Documents
Dec 15, 2025 NA85 E NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED Loading...
Dec 15, 2025 C15A O REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. Loading...
Dec 15, 2025 APRE A CASE ASSIGNED TO POST REGISTRATION PARALEGAL Loading...
Sep 10, 2025 E815 I TEAS SECTION 8 & 15 RECEIVED Loading...
Oct 9, 2024 ASGN I AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Loading...
Aug 29, 2024 ASGN I AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Loading...
Mar 26, 2024 REM1 E COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED Loading...
Mar 10, 2021 ASCK I ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Loading...
Mar 26, 2019 R.PR A REGISTERED-PRINCIPAL REGISTER Loading...
Feb 16, 2019 SUNA E NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED Loading...
Feb 15, 2019 CNPR P ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED Loading...
Feb 9, 2019 SUPC I STATEMENT OF USE PROCESSING COMPLETE Loading...
Jan 17, 2019 IUAF S USE AMENDMENT FILED Loading...
Feb 9, 2019 AITU A CASE ASSIGNED TO INTENT TO USE PARALEGAL Loading...
Jan 17, 2019 EISU I TEAS STATEMENT OF USE RECEIVED Loading...
Aug 24, 2018 CHAN I APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED Loading...
Aug 24, 2018 COAR I TEAS CHANGE OF OWNER ADDRESS RECEIVED Loading...
Jul 20, 2018 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED Loading...
Jul 18, 2018 EX2G S SOU EXTENSION 2 GRANTED Loading...
Jul 18, 2018 EXT2 S SOU EXTENSION 2 FILED Loading...
Jul 18, 2018 EEXT I SOU TEAS EXTENSION RECEIVED Loading...
Feb 13, 2018 EXRA E NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED Loading...
Feb 10, 2018 EX1G S SOU EXTENSION 1 GRANTED Loading...
Feb 10, 2018 EXT1 S SOU EXTENSION 1 FILED Loading...
Feb 10, 2018 EEXT I SOU TEAS EXTENSION RECEIVED Loading...
Aug 15, 2017 NOAM E NOA E-MAILED - SOU REQUIRED FROM APPLICANT Loading...
Jun 20, 2017 NPUB E OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Loading...
Jun 20, 2017 PUBO A PUBLISHED FOR OPPOSITION Loading...
May 31, 2017 NONP E NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Loading...
May 11, 2017 CNSA P APPROVED FOR PUB - PRINCIPAL REGISTER Loading...
May 10, 2017 TEME I TEAS/EMAIL CORRESPONDENCE ENTERED Loading...
May 9, 2017 CRFA I CORRESPONDENCE RECEIVED IN LAW OFFICE Loading...
May 9, 2017 ERFR I TEAS REQUEST FOR RECONSIDERATION RECEIVED Loading...
May 5, 2017 GNFN O NOTIFICATION OF FINAL REFUSAL EMAILED Loading...
May 5, 2017 GNFR O FINAL REFUSAL E-MAILED Loading...
May 5, 2017 CNFR R FINAL REFUSAL WRITTEN Loading...
May 4, 2017 TEME I TEAS/EMAIL CORRESPONDENCE ENTERED Loading...
May 3, 2017 CRFA I CORRESPONDENCE RECEIVED IN LAW OFFICE Loading...
May 3, 2017 TROA I TEAS RESPONSE TO OFFICE ACTION RECEIVED Loading...
Feb 23, 2017 GNRN O NOTIFICATION OF NON-FINAL ACTION E-MAILED Loading...
Feb 23, 2017 GNRT F NON-FINAL ACTION E-MAILED Loading...
Feb 23, 2017 CNRT R NON-FINAL ACTION WRITTEN Loading...
Feb 23, 2017 DOCK D ASSIGNED TO EXAMINER Loading...
Nov 23, 2016 NWOS I NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Loading...
Nov 21, 2016 NWAP I NEW APPLICATION ENTERED Loading...

Detailed Classifications

Class 044
Providing a website featuring medical information about the health effects of cosmetics and skincare ingredients; providing a website featuring beauty information about the application of cosmetics and skincare ingredients
First Use Anywhere: Feb 14, 2014
First Use in Commerce: Feb 14, 2014

Classification

International Classes
044