RP RETURN PATH

business marketing and analytics services, namely, analyzing e-mail data for the purpose of segmenting and targeting customer bases; providing business intelligence services, namely, segmenting and targeting customer bases by analyzing e-mail data; business intelligence, business analytics and marketing automation services, namely, retrieving, amending, removing, converting, migrating, compiling and combining disparate historical goods and sales data from retail receipts received by electronic mail, for the purpose of segmenting and targeting of customer bases for marketing purposes; business marketing services, namely, obtaining favorable inbox treatment of clients' marketing emails from participating internet service providers proprietary methodology using key performance metrics; marketing analysis services, namely, reviewing and analyzing how the intended recipient interacts with emails as part of an email marketing campaigns, analyzing an email sender's email sending practices and reputation in the email industry, analyzing and providing information to an end user related to an email campaign or program, and analyzing and providing information related to an email sender's competitors' email campaigns, all rendered via the Internet

electronic mail management

application service provider featuring software for detecting, filtering and blocking spam and unwanted emails and scanning, analyzing, filtering, and prioritizing electronic mail messages; anti-spoofing and anti-phishing email authentication services; application service provider featuring software for business intelligence, namely, retrieving, amending and removing data from database, data converting, and data migrating, data integration and combination of disparate data, namely, historical goods and sales data from retail receipts received by electronic mail, for the purpose of segmenting and targeting of customer bases for business intelligence, business analytics and marketing automation; digital fraud prevention service, namely, providing a website featuring non-downloadable software for allowing an email sender to view and assess the potential issues in an email campaign and to review how the email will be viewed by the recipient prior to the initiation of such an email campaign