SHOPPER ARMY

Providing information via the internet and other online channels and in person concerning third party branded products, namely, providing consumer information in the categories of food and beverage, health and beauty, toys, sports equipment, clothing and household products for the purposes of consumer evaluation and rating; Providing third party product samples and third party products, namely, distribution of samples for the purposes of consumer evaluation and rating; Providing coupons to consumers via the internet and other online channels and in person toward the purchase of third party branded products for the purposes of soliciting consumer evaluation and rating of third party branded products; Organizing and operating a third party branded products and services awards program, namely, by obtaining consumer evaluations, consumer ratings, and consumer votes via a global computer network relating to third party branded products and services in the categories of food and beverage, health and beauty, toys, sports equipment, clothing and household products; Conducting market research, namely, conducting business research using consumer focus groups and conducting brand market research surveys; Creation and management of an online community of consumers, third party product and brand owners for the development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Business consulting services relating to brands, namely, brand identity, brand evaluation, brand equity, strategic planning, and brand development