Computer software, namely, software development tools; computer software for use as an application programming interface, namely, application development software for computer programs used in rating and ranking people, companies, organizations, internet content, products, services, attractions, events, groups, ideas and charitable causes; application programming interface, namely, computer programming software for use in processing data on online social networking websites, creating online social networking software applications, and software for data retrieval, upload, download, access and management on social networking websites; computer software for allowing uploading, downloading, accessing, posting, displaying, tagging, blogging, streaming, linking, sharing or otherwise providing electronic media or information via computer and communication networks

Providing a web site featuring ratings, rankings and recommendations for commercial purposes about the consumer or business products and services of others; marketing, advertising and promotion services; market research and market research information services; promoting the goods and services of others via computer and communication networks; facilitating the exchange and sale of services and products of third parties via computer and communication networks, namely, providing a website for connecting sellers with buyers; permitting more confident charitable giving by virtue of surfacing reputation and connections between potential donors and charities, namely, matching individuals with likeminded organizations who provide charitable activities through an on-line profiling survey and analysis; facilitating peer-to-peer lending services, namely, matching borrowers with potential lenders in the field of commercial lending; database management for others, namely, managing databases used in rating and ranking people, companies, organizations, internet content, products, services, attractions, events, groups, ideas and causes

Credit rating services; financial services, namely, providing a virtual currency for use by members of an on-line community via computer and communication networks; augmenting credit-granting decisions of banks and online financial entities, namely, evaluating the credit worthiness of companies and private individuals

Providing on-line, computer and electronic databases where users can post reviews, ratings, rankings and recommendations on events and activities in the fields of entertainment and education; providing information about online computer games and video games via computer or communication networks; providing a website where computer game players can post ratings of other players, their in-game avatars and their in-game possessions and attributes; providing ratings for television, movie, music, video and video game content

Application service provider, namely, hosting, managing, developing, and maintaining applications, software and web sites for others, to rate and rank people, companies, organizations, internet content, products, services, attractions, events, groups, ideas and causes; database development in the field of databases used in rating and ranking people, companies, organizations, internet content, products, services, attractions, events, groups, ideas and causes; application service provider featuring software for allowing data retrieval, upload, access, streaming, posting, displaying, linking, sharing and otherwise providing information over communication networks; computer services, namely, creating on-line communities for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social, business and community networking; searching and retrieving information, text, electronic documents, databases, graphics and audio visual information available on computer networks for others; providing temporary use of non-downloadable software applications to facilitate and augment social networking, namely, for use in processing data on online social networking websites; and providing temporary use of non-downloadable software for use in creating or enhancing a virtual online community for social purposes

Online social networking services; providing online computer databases featuring information in the fields of social networking, personal relationships and dating; providing social services in the fields of personal development and self development, namely, counseling in the fields of self-improvement, self-fulfillment, and interpersonal communication; providing an interactive web site that facilitates the verification of a person's background credentials; investigation of assets, credit reports, fiscal assessments, and collection reports for security or authentication purposes; providing for discovery about attributes of a stranger, namely, background investigation services; private investigation services for use in verifying and discovering information about people, avatars, or people behind aliases