MARKETVALUE INDEX

Serial Number 76599554
Registration 2986618
800

Registration Progress

Application Filed
Jun 28, 2004
Under Examination
Approved for Publication
Published for Opposition
Registered
Aug 16, 2005

Trademark Image

MARKETVALUE INDEX

Basic Information

Serial Number
76599554
Registration Number
2986618
Filing Date
June 28, 2004
Registration Date
August 16, 2005
Renewal Date
August 16, 2025
Drawing Code
4

Status Summary

Current Status
Active
Status Code
800
Status Date
Nov 28, 2025
Registration
Registered
Classes
036

Rights Holder

EQUITRUST LIFE INSURANCE COMPANY

03
Address
West Des Moines, IA 50266

Ownership History

FBL FINANCIAL GROUP, INC.

Original Applicant
03
West Des Moines, IA

FBL FINANCIAL GROUP, INC.

Original Registrant
03
West Des Moines, IA

EQUITRUST LIFE INSURANCE COMPANY

New Owner After Registration #1
03
West Des Moines, IA

Legal Representation

Attorney
Allison E. Kerndt

USPTO Deadlines

Next Deadline
3521 days remaining
Section 8 & 9 Renewal Due (Supplemental Register) (Based on registration date 20050816)
Due Date
August 16, 2035
Grace Period Ends
February 16, 2036

Application History

50 events
Date Code Type Description Documents
Nov 28, 2025 NA89 E NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED Loading...
Nov 28, 2025 RNL2 Q REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) Loading...
Nov 28, 2025 89AG O REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED Loading...
Nov 28, 2025 APRE A CASE ASSIGNED TO POST REGISTRATION PARALEGAL Loading...
Aug 15, 2025 E89R I TEAS SECTION 8 & 9 RECEIVED Loading...
Nov 15, 2024 EWAF I TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS Loading...
Nov 15, 2024 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
Nov 15, 2024 ARAA I ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Loading...
Nov 15, 2024 REAP I TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Loading...
Aug 16, 2024 REM2 E COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED Loading...
Jul 14, 2022 CHAN I APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED Loading...
Jul 14, 2022 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
Jul 14, 2022 ARAA I ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Loading...
Jul 14, 2022 REAP I TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Loading...
Jul 14, 2022 COAR I TEAS CHANGE OF OWNER ADDRESS RECEIVED Loading...
May 20, 2022 CHAN I APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED Loading...
May 20, 2022 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
May 20, 2022 EWAF I TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS Loading...
May 20, 2022 ARAA I ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Loading...
May 20, 2022 REAP I TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Loading...
May 20, 2022 COAR I TEAS CHANGE OF OWNER ADDRESS RECEIVED Loading...
Aug 16, 2018 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
Jul 24, 2015 NA89 O NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED Loading...
Jul 24, 2015 RNL1 Q REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) Loading...
Jul 24, 2015 89AG O REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED Loading...
Jul 24, 2015 APRE A CASE ASSIGNED TO POST REGISTRATION PARALEGAL Loading...
Jun 30, 2015 E89R I TEAS SECTION 8 & 9 RECEIVED Loading...
Jun 30, 2015 TCCA I TEAS CHANGE OF CORRESPONDENCE RECEIVED Loading...
May 14, 2014 ASCK I ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Loading...
Dec 7, 2011 ASGN I AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Loading...
Sep 14, 2011 UNDN O UNDELIVERABLE MAIL - NO ACTION TAKEN Loading...
Aug 27, 2011 NAS8 O NOTICE OF ACCEPTANCE OF SEC. 8 - MAILED Loading...
Aug 27, 2011 8.OK O REGISTERED - SEC. 8 (6-YR) ACCEPTED Loading...
Aug 26, 2011 APRE A CASE ASSIGNED TO POST REGISTRATION PARALEGAL Loading...
Aug 15, 2011 ES8R I TEAS SECTION 8 RECEIVED Loading...
Aug 16, 2005 R.SR A REGISTERED-SUPPLEMENTAL REGISTER Loading...
Jul 6, 2005 PREV O LAW OFFICE PUBLICATION REVIEW COMPLETED Loading...
Jul 1, 2005 ALIE A ASSIGNED TO LIE Loading...
Jun 30, 2005 CNTA O APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER Loading...
Jun 27, 2005 XAEC I EXAMINER'S AMENDMENT ENTERED Loading...
Jun 24, 2005 CNEA O EXAMINERS AMENDMENT MAILED Loading...
Jun 24, 2005 IUAA P USE AMENDMENT ACCEPTED Loading...
Jun 24, 2005 CNEA R EXAMINERS AMENDMENT -WRITTEN Loading...
Jun 8, 2005 AUPC I AMENDMENT TO USE PROCESSING COMPLETE Loading...
May 24, 2005 IUAF S USE AMENDMENT FILED Loading...
May 24, 2005 MAIL I PAPER RECEIVED Loading...
Feb 16, 2005 CNRT F NON-FINAL ACTION MAILED Loading...
Feb 15, 2005 CNRT R NON-FINAL ACTION WRITTEN Loading...
Feb 2, 2005 DOCK D ASSIGNED TO EXAMINER Loading...
Jul 12, 2004 NWAP I NEW APPLICATION ENTERED Loading...

Detailed Classifications

Class 036
Financial services, namely, investment management of and distribution of equity indexed annuities
First Use Anywhere: Jun 15, 2004
First Use in Commerce: Jun 15, 2004

Additional Information

Pseudo Mark
MARKET VALUE INDEX

Classification

International Classes
036

Disclaimers

The following terms have been disclaimed and are not claimed as part of the trademark:
Specific Disclaimer
"INDEX"